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Marketing · TBAuctions | Amsterdam · Hybrid Interim Marketing Director
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We are looking for a seasoned freelance Marketing Director to lead our marketing team of approximately 15-20 people on an interim basis, covering a maternity leave. The scope is international, with Troostwijk Auctions as the lead brand across the Benelux and Continental Europe.
This is not a holding role. The team is capable but developing, and they need a leader who is genuinely hands-on. Someone who spots what's not working, fixes it, and brings people along. At the same time, we need someone who can hold the strategic thread and contribute at MT level to commercial direction.
This is a demanding assignment: we need to deliver quickly, the scope includes close alignment with Continental on top of Benelux, and the environment is matrixed. This is not the role to "ease into". Ideally, we need someone who can operate at full speed almost immediately.
Marketing is evolving fast. We want someone who lives that reality and helps us stay ahead, from channels and tooling to ways of working and AI-driven workflows.
We're driven by our commitment to value, transparency, and innovation. Our goal is to deliver exceptional auction experiences to both bidders and sellers, while continuously improving how we work. Our team is collaborative and diverse, but we share key traits: we're customer-focused, results-oriented, and unafraid to make bold decisions. We're hands-on, proactive, and always looking to make a positive impact. What you will own:
You take full ownership of marketing across all disciplines. You don't just oversee, you can dive in, raise the bar, and bring the team with you:
CRM
• Lifecycle and segmentation for buyers and sellers
• Email and cadence strategy - with a strong focused on activation and conversion, not volume
• Drive quality of communication over quantity
• Allocate...