Senior Trade Marketer

Heuschen & Schrouff Foods Group B.V. logo Senior Trade Marketer - On-site - - Netherlands - Marketing Job description As a Senior Trade Marketer, you are the indispensable link between Sales, Marketing, and our customers. You translate corporate brand and marketing strategies into effective trade marketing concepts that drive maximum visibility, rotation, and growth in the market. You work closely with brand owners in Asia on both strategic direction and budgets. In short, you ensure that the sale of our assortment becomes an even greater success for our customers. You develop activations that align seamlessly with our exclusive brands, private labels, and the specific needs of each customer. You work closely with the Product Manager and Brand Marketer across the various channels we serve. In addition, you inspire our sales teams with strong plans and share your expertise through interactive masterclasses. In this role, you report directly to the European Marketing Communications Manager. Your responsibilities include: - Developing and executing trade marketing strategies - Creating annual plans, promotions, and activation calendars - Translating brand plans into a solid trade marketing approach - Analyzing market, shopper, and promotional data and translating insights into concrete actions - Defining and advising on the optimal marketing mix for and with customers, including promotions, presentation, recommended retail pricing, and assortment - Coordinating POS materials, in-store activations, and product launches - Managing budgets and evaluating campaign effectiveness Job requirements - You are available 40 hours per week - Bachelor's degree (HBO level) in Marketing, Commercial Economics, or a related field - At least 3-5 years of experience in Trade Marketing, Shopper Marketing, or Category Marketing - Experience within FMCG or Food, preferably in retail and/or foodservice - Ability to independently manage and op...