Functiebeschrijving
Vacant.nl - Senior manager, product marketing - hospitality
L
Senior manager, product marketing - hospitality
Lightspeed - Amsterdam - Lightspeed - 14 juli 2026 Functieomschrijving
Lightspeed is looking for a senior product marketing leader to own the go-to-market success of our Hospitality product line in EMEA. You will lead a high-performing, full-lifecycle product marketing team with an established mandate spanning the entire customer journey - from market insight and positioning through roadmap shaping, launch, adoption, expansion, and retention - with clear accountability for revenue impact.
Reporting to the Head of Marketing, EMEA, you will act as the connective tissue between Product, Sales, Account Management, Marketing, and the broader GTM organization, and as the voice of the restaurateur inside Lightspeed.
What you'll be doing
Go-to-market strategy: Architect and orchestrate the EMEA go-to-market strategy for the Hospitality product portfolio, aligning Product, Sales, and Marketing around it and owning its commercial outcomes.
Messaging & positioning: Own the messaging and positioning framework for Lightspeed's Hospitality solutions, establishing clear competitive differentiation and translating product value for internal and external audiences.
Team leadership: Lead, mentor, and grow a team of four experienced product marketers; set team goals and own the results of all PMM-led initiatives.
Full-lifecycle marketing & revenue impact: Direct lifecycle marketing strategies across the full customer journey - launch, onboarding, adoption, upsell, cross-sell, and retention - with measurable contribution to revenue and expansion targets.
Budget ownership: Own and deploy the Hospitality PMM budget, prioritising investments that drive the largest business outcomes and reporting on return.
Customer & market insights: Champion the voice of the customer across the organization; define the market research roadmap and sur...