Functiebeschrijving
L'Oréal
loreal.com L'Oréal
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North America
North Asia
North America
Latin America
North Asia
SAPMENA
/ / 246735 Retail Media Manager
Hoofddorp, North Holland
North Holland
Hoofddorp
Marketing
15--2026
RETAIL MEDIA MANAGER LUXE
Division: Luxe Benelux - CMO team Location: Hoofddorp Hiring Manager : Veronique van Beurden
The role
To strengthen the position of the Luxe Division within the rapidly evolving and complex retail media landscape, we are looking for a Retail Media Manager. This strategic role opens at a pivotal moment as we build "Future Fit" capabilities across the Benelux Hub.
At L'Oréal Luxe, our portfolio is composed of 26 prestigious brands - including global icons such as Lancôme, Yves Saint Laurent, and Giorgio Armani. As Retail Media Manager, you will be the bridge between our high-end brand heritage and high-performance digital commerce. You will report into the Head of Consumer Engagement, as part of the CMO team.
You will lead the "Master Retail Media" framework for Luxe - specifically the "Where to Play" and "How to Win" strategies - ensuring we invest smarter, not just more. You will be a hands-on expert capable of navigating retail platforms at the execution level (with Amazon, Bol & Douglas as a top priority), while upholding the luxury standards our brands require. You will also fulfil a connecting and upskilling role as the division's retail media expert, working closely with global CDMO teams Zone Media Teams, internal media teams, local e-com, sales and brand communities, and external agency partners.
Since you'll be a part of the Media team, you and the rest of the team will lead the way by creating a unified full funnel vision and will have a strong focus on bringing innovation and magic with a strong digital footprint. You will maximize media investment effectiveness and drive profitable growth for L'Oréal Luxe brands within the Benelux Hub through strategic media partner...