Functiebeschrijving
Head of Product Marketing
Eindhoven
Hybrid from our Eindhoven HQ, at least 3x per week in office This is what you tell people at parties
We didn't become Europe's leading e-commerce shipping platform by playing it safe. Sendcloud powers 30,000+ online retailers, marketplaces, and fulfillment companies. Helping them ship smarter, grow faster, and actually get shit done for their customers. Boring logistics? Not here. We're building the platform that solves shipping, at scale, globally!
Product Marketing at Sendcloud sits at the heart of how we grow - connecting the platform we build to the merchants who depend on it. As Head of Product Marketing, you will define how our products reach the market, how customers realise their full value, and how we use AI and data to do both at scale. This is a rare opportunity to own positioning, pricing, go-to-market, and customer lifecycle under one roof - and to build a team that sets the commercial standard for a platform used by tens of thousands of businesses across Europe. The Role - As the Head of Product Marketing, you own how Sendcloud brings products to market - from early positioning and pricing decisions through to launch, adoption, and iteration. - You lead both Product Marketing and Customer Marketing, ensuring a seamless connection between what we build, how we price it, and how customers grow with it over time. - Your remit spans the full commercial lifecycle: defining value propositions, enabling Sales and Customer Success, and running lifecycle programmes that drive expansion and reduce churn. - You combine long-term strategic ownership with a hands-on approach - comfortable shaping annual GTM strategy one day and refining launch messaging or interviewing customers the next. - You report directly to the VP Marketing and play a key role in shaping Sendcloud's product strategy through market intelligence, customer insights, and competitive analysis. What you'll do - Define and own...